Merrells footwear is ready to go, open the box and swing on the fresh shoes. This particular brand aims to fit everyone and every type of foot, with the use of its advanced integrated technology. As an established company, Merrell have invested into further development of their products through improving the levels of comfort and fit. Designs of firm gripping soles have been innovated to allow breaking power for those long enduring outdoor adventures. This development helps safety and stability of your feet. A snug heal fit is inessential as the foot bends, in a stride pulling the heel away from the shoe. This helps to prevent a slip from occurring and forming blisters.

We advise our Merrells customer to test the shoe by simply and slipping on the boot; push forward the toes to the tip of your pair of  shoes. You should be able to fit a finger through the back of the heel slightly; if not then you may equire the next half size up. Tap your heel back into the boot and lace it up. To double check, gently tap the toe cap into the ground or wall; toes should marginally touch the tip causing no discomfort.

With evolving technology, it has been identified that all gender have specific demand characteristics. Women’s’ feet are thought to be narrower at the ball, especially around the Achilles tendon and heel. In addition to this, women tend to have partially longer toes than men. Most women are thought to have a longer structural calf muscle, which carries further into the boot. Specific findings as such have helped Merrells in the search of expertise ideas like:

The air cushioned midsole is designed to be a shock absorber. It absorbs four times the body weight and provides support for the foot. The air cushion forms a firm heel grip as it keeps the heel centred throughout activities-form is a sequence of soft cushioning, to provide intense comfort. This particular style is aimed at womens shoes in general. The research carried out into footwear by Merrells has established specific differences from men and women’s needs. Not only does Q-form alleviate strains and discomfort but it maximises performance from the product.

As a company Merrells acknowledge the importance of family bonding. To entice this type of family life style they aim to provide an exceptional range of  footwear, convenient for the whole family. Children are highly valued by the company, as they are the future. Merrells children footwear has been carefully developed to suit all types of weather and activities. Merrells footwear offer great detailed designs each uniquely individualised; creating footwear with spontaneous designs and ideas; and a funky feel to accompany them through the many   adventures yet to come. For instance the Polartec thermal range has built in insulating fabrics. This allows the foot to naturally sweat but still breathe and dry, quickly. This is an ideal type of footwear for those cold, snowy and wintery weathers. With the same ideas behind thermal clothing, Merrell shoes have now produced the same benefits built inside footwear and are looking to carry on expanding on their inventions.